# Rubba Duckies Swim School

Rubba Duckies is a swimming school based in Guildford, affiliated with the Swimming Teachers' Association (STA) and Aqua Sensory. They specialise in teaching children of all ages to swim in a personalised, child-centred environment that prioritises water safety, skill development and confidence building.

What sets Rubba Duckies apart is their philosophy that each child is an individual. Rather than operating a one-size-fits-all curriculum focused on badges and levels, their certified instructors assess each child's personality, temperament and learning style. They consider whether a child is shy or outgoing, nervous or confident, and adapt their teaching approach accordingly. Importantly, they also take into account parental expectations and goals—whether parents seek purely recreational enjoyment or competitive progression.

The school maintains deliberately small class sizes to build meaningful relationships with each learner, enabling them to understand individual interests and keep children engaged. Their teaching methodology emphasises positive reinforcement: when children have fun and receive praise for their efforts, they remain motivated to keep trying, persist through challenges, and ultimately succeed.

Rubba Duckies positions itself as more than a service provider—they describe themselves as a family unit supporting staff, parents and children alike. The overarching goal is to make children water-safe whilst fostering a genuine love of swimming through play-based learning and making each child feel valued and special.