Swimtherapy
S
Swimming Lessons
Swimtherapy
1 Spinney Cl, Leicester LE6 0BY
# SwimTherapy Business Description
SwimTherapy is Europe's Premier Swimming Technique Centre located in Leicester, specialising in high-performance individual swimming coaching using advanced computer-controlled video analysis technology. They work with swimmers and triathletes of all abilities, from complete beginners to Olympic-level athletes, delivering measurable technique improvements typically achievable in single sessions.
The business distinguishes itself through its intensive one-to-one coaching model, where clients receive 100% personalised attention from expert coaches. Their competitive advantage centres on sophisticated underwater and above-water video capture systems that provide instant playback and analysis, allowing coaches to bridge the gap between how swimmers perceive their technique and reality. This technological edge enables rapid implementation of positive changes.
SwimTherapy targets two primary markets: recreational and competitive swimmers (from children through Masters level) seeking technique refinement beyond standard squad training, and triathletes preparing for sprint, Olympic or Ironman distances. They address a critical gap in the market—club-based squad training typically prioritises fitness over technique refinement, whereas SwimTherapy's focused sessions can deliver 18 months' worth of technique improvement in a single visit.
Their philosophy emphasises efficiency over raw power: a 10% technique improvement yields approximately 11% speed gains, significantly outweighing the 10% speed improvement from 33% increased power. Every session concludes with clients receiving a professional video file featuring bespoke voice-over analysis from their coach, creating a lasting reference tool for continued improvement.
SwimTherapy is Europe's Premier Swimming Technique Centre located in Leicester, specialising in high-performance individual swimming coaching using advanced computer-controlled video analysis technology. They work with swimmers and triathletes of all abilities, from complete beginners to Olympic-level athletes, delivering measurable technique improvements typically achievable in single sessions.
The business distinguishes itself through its intensive one-to-one coaching model, where clients receive 100% personalised attention from expert coaches. Their competitive advantage centres on sophisticated underwater and above-water video capture systems that provide instant playback and analysis, allowing coaches to bridge the gap between how swimmers perceive their technique and reality. This technological edge enables rapid implementation of positive changes.
SwimTherapy targets two primary markets: recreational and competitive swimmers (from children through Masters level) seeking technique refinement beyond standard squad training, and triathletes preparing for sprint, Olympic or Ironman distances. They address a critical gap in the market—club-based squad training typically prioritises fitness over technique refinement, whereas SwimTherapy's focused sessions can deliver 18 months' worth of technique improvement in a single visit.
Their philosophy emphasises efficiency over raw power: a 10% technique improvement yields approximately 11% speed gains, significantly outweighing the 10% speed improvement from 33% increased power. Every session concludes with clients receiving a professional video file featuring bespoke voice-over analysis from their coach, creating a lasting reference tool for continued improvement.
Services offered
one-to-one swimming coachingvideo technique analysisunderwater video captureabove-water video analysisstroke efficiency assessmenttriathlon-specific swimming coachingpersonalised coaching video files with voice-over analysisclub/squad referral coaching